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Just because a shiny, new platform or digital network is dangled in front of marketers doesn’t mean your company should necessary be on it.
5/20/2013 1:59:40 PM
Enthusiasm, versatility, and effectiveness are musts in today’s business environment. Looks for these signs that you need to move on.
5/17/2013 1:52:53 PM
Some fold auto-retweets one upon another, like a hall of mirrors—and that’s just one trick. Is there any substance to them? The author casts a skeptical eye toward these online charlatans.
5/15/2013 1:52:56 PM
Jay Baer offers an easy-to-follow guide to develop your brand’s social strategy.
5/14/2013 1:48:34 PM
If your job or business relies on social media, take a look at these lesser-known gems that can save you time and headaches.
5/10/2013 1:45:01 PM
Chief among them, of course, is that the challenges keep increasing and growing ever more complex. Here is a snapshot of what one can expect in the current terrain.
5/6/2013 1:49:12 PM
The author committed a small gaffe on social media that came back to haunt her. You can (and should) learn from her mistakes.
5/3/2013 1:45:20 PM
It’s a blunder that snares a number of people on LinkedIn and elsewhere. The author explains how—and why—to avoid it.
4/26/2013 1:50:49 PM
The popular tool among journalists for compiling and organizing social media updates launched a service for brands. PR Daily talked with one of the founders about it.
4/23/2013 1:51:18 PM
Major tragedies occur somewhere in the world on an almost daily basis. What are the implications for brands on social media?
4/19/2013 1:59:26 PM
An in-depth study identified a dozen breeds of social media users, from the self-promoting ‘peacocks’ to the awkward ‘virgins.’
4/18/2013 1:54:18 PM
Start by acting like a human, not a marketing robot.
4/17/2013 1:54:29 PM
One PR firm owner in Boston worried for the safety of her employees; others nationwide advised clients to halt their social media efforts. 
4/16/2013 1:59:07 PM
These will make your smartphone even smarter, and can help you manage all the information and tasks in your busy day.
4/15/2013 1:59:29 PM
If you've ever had friends or relatives give you a blank stare when you tell them what you do, this list is for you.
4/12/2013 1:59:26 PM