Results for Articles:
The social media director who helped build marketing arms for brands including TurboTax, Applebee’s, and H&R Block explains why he’s moving on.
4/24/2014 1:59:20 PM
New Zealand's Hell Pizza is celebrating Easter with a new pizza topping: rabbit. To promote it, the restaurant has covered a billboard in rabbit pelts. Animal rights organizations are not pleased.
4/16/2014 1:52:14 PM
Not all infographics are created equal. Here’s how to make yours stand out from the pack.
4/7/2014 1:49:15 PM
The firm Hyper Island asked 500 business leaders what they look for in an employee, and only 39 percent said skills were the most important quality.
4/7/2014 1:45:50 PM
Making your blog successful isn’t just about stuffing it with new content, and if you are adding new content, it needn’t always have your byline.
4/1/2014 1:50:14 PM
On a quest to land her dream job working for an ad agency, an aspiring candidate named Leah invites prospective employers to 'build the perfect account service intern.' Reddit went wild.
4/1/2014 1:46:00 PM
As more and more companies produce content, the less visible yours will become. Try some of these tactics to keep your organization's information front and center.
3/28/2014 1:51:29 PM
The search giant may have announced that it’s not going to be investing any further in social software platform Wildfire, but that doesn’t mean all is lost.
3/24/2014 1:47:41 PM
Brands aren’t going to stop telling stories via blogs and other online media, and audiences aren’t going to stop wanting to read them, no matter what skeptics may say.
3/21/2014 1:52:06 PM
Content marketing is growing at a rapid clip, but it’s far from being perfected. Check out these tips from people at the top of this evolving field.
3/17/2014 1:49:50 PM
Branding experts say incorrectness is memorable, which is one reason why brand names have grammar and spelling mistakes.
3/11/2014 1:49:56 PM
Portmanteaus such as ‘masstige’ and ‘subvertising’ are often silly, but sometimes useful for describing trends that may otherwise be difficult to describe.
3/6/2014 2:52:12 PM
Put your creativity to the test, and the ideas you ultimately bring back to clients will be all the stronger for it.
3/5/2014 2:52:58 PM
If you craft a personalized video response to answer a customer’s question—particularly if it’s a fairly common question—that video will almost certainly get shared.
3/4/2014 2:51:43 PM
In honor of Typography Day, one visual storyteller discusses her fanaticism for fonts and the difference that a given typeface can make in conveying a message.
3/3/2014 2:47:24 PM