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As the state works to contain the worst forest fires in its history, officials are turning to Twitter and other online channels to handle its crisis communications.

From advice for young professionals to the disappearing act of marketing agencies, these are the top stories that caught PR Daily readers' interests this week.

After a writer at the network suggested draping a flag over a table for a Fourth of July cookout, conservative websites and Facebook commenters went ballistic.

A profane video that a customer shot in a Dunkin’ Donuts store is making the rounds online today. Most of the criticism of the video focuses on the customer, but it may not be attention the brand wants. UPDATE: Dunkin' Donuts is honoring the employee berated in the video.

Infielder Ian Stewart’s complaints about seemingly having no prospects for escaping the minor leagues may have set back his career even further.

From PR must-reads and a guide for finding and using images online to the most overused buzzwords in digital marketing, here are this week's top stories.

Ron Jon looks for a gnarly promotions coordinator to rip for its team, while Jobvite invites candidates to apply for it marketing programs manager role. Those and more in this week’s jobs roundup.

From arguably the best unsubscribe message EVER to crazy imaginings of Chuck Norris as a digital marketer, here are this week's must-reads.

Salvatore Ferragamo shoots for the stars with the hire of a celebrity relations coordinator while StumbleUpon hopes it’ll stumble upon a new marketing manager. That, and more, in this week’s job roundup.

From answers to why marketers pick certain colors to a Pixar artist's rules on storytelling, here is a look at what PR Daily readers were enjoying the most this week.

In this week’s roundup, lace up for a role as Converse’s new brand marketing director or score a deal on a great opportunity with Groupon. That, and more.

After the latest in a string of devastating storms slammed Oklahoma Monday afternoon, relief agencies and government officials took to the Web to provide news and opportunities to help.

Like movie-goers, PR Daily readers were all about 'Gatsby' this week. Plus, top traits of good press release writers, email etiquette tips, and more.

After comedian Michael Ian Black tweeted about the beer brand’s new app, fans asked about the uncharacteristic tweet, and he answered honestly: Dos Equis paid him thousands.

Turner Broadcasting seeks a publicist to oversee Adult Swim, and The New York Times is puzzled about how to fill its vacancy. Plus, careers with other companies, agencies, and nonprofits.