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The 11 things journalists consider newsworthy'
Media Relations   |   Brad Phillips
The 11 things journalists consider newsworthy If the story you’re pitching doesn’t include one of these elements, there’s little chance a reporter will care.
 
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The 5 most-useful social media tools for PR pros this week
Social Media   |   Adam Vincenzini
The 5 most-useful social media tools for PR pros this week
It was a busy week for the launch of Web apps and social media tools. We round up the top five for communicators.
 
14 essentials for PR newbies
Media Relations   |   Amy Howell
14 essentials for PR newbies
Got what it takes to work in public relations? Better read this PR executive’s checklist to find out.
 
Weber Shandwick exec: Social media jobs are hard to fill
Social Media   |   PR Daily Staff
Weber Shandwick exec: Social media jobs are hard to fill
Finding the right talent is a challenge, says Jason Wellcome, senior vice president of digital communications at Weber Shandwick. He tells you exactly what he's looking for when hiring.
 
23 smartphone apps perfect for PR pros
Social Media   |   Ronnie Manning
23 smartphone apps perfect for PR pros
The author conducted an informal poll of his peers and discovered a number of apps that help with billing, brainstorming and more.
 
Will Facebook Timeline eventually 'revolutionize brand pages'?
Social Media   |   Matt Wilson
Will Facebook Timeline eventually 'revolutionize brand pages'?
The new profile design isn't available for brands yet, but some are already taking advantage through personal profiles.
 
2 ways to measure social media successfully
Social Media   |   Chuck Hemann
2 ways to measure social media successfully
There's no magic bullet for success so stop searching. Here's how you can improve your approach.
 
‘Off the record’ vs. ‘on background’: What every PR pro should know
Media Relations   |   Gil Rudawsky
‘Off the record’ vs. ‘on background’: What every PR pro should know
Read this story before you give a reporter what you presume to be confidential information.
 
10 things your spell checker won't catch
Writing & Editing   |   David Petersam
10 things your spell checker won't catch
The ubiquitous software is great, of course, but it's designed to do just so much. Beyond that, you need a set of eyeballs—or maybe more—advises this university admissions consultant.
 
On Twitter, a social media crisis erupts for LA Fitness
Crisis Communications   |   Kevin Allen
On Twitter, a social media crisis erupts for LA Fitness
Twitter users flexed their muscles after learning that the fitness chain had told a pregnant woman (whose husband was laid off) that she couldn’t break her contract.
 
11 things that annoy journalists and bloggers
Media Relations   |   Abbi Whitaker
11 things that annoy journalists and bloggers
Reserve your ‘friend’ requests on Facebook for, well, your friends. And stop ‘following up,’ for Pete’s sake!
 
Conference alert: Learn social strategies from top brands at this international event
Media Relations   |   PR Daily Staff
Conference alert: Learn social strategies from top brands at this international event
PR Daily is coming to Amsterdam April 11-12 for its event featuring powerful case studies from Heineken, ING, The Phoenix Suns, Dell, the Huffington Post UK, Microsoft, Edelman and the CME Group.
 
39 plural forms that might confuse writers
Writing & Editing   |   Laura Hale Brockway
39 plural forms that might confuse writers
There are some weird rules about making certain words plural. Take note so you never mistake them.
 
The 11 things journalists consider newsworthy'
Media Relations   |   Brad Phillips
The 11 things journalists consider newsworthy If the story you’re pitching doesn’t include one of these elements, there’s little chance a reporter will care.
 
2 ways to measure social media successfully '
Social Media   |   Chuck Hemann
2 ways to measure social media successfully There's no magic bullet for success so stop searching. Here's how you can improve your approach.
 
On Twitter, a social media crisis erupts for LA Fitness'
Crisis Communications   |   Kevin Allen
On Twitter, a social media crisis erupts for LA Fitness Twitter users flexed their muscles after learning that the fitness chain had told a pregnant woman (whose husband was laid off) that she couldn’t break her contract.
 
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