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As Facebook hashtags roll out, what’s ahead for marketers?
6/19/2013 1:56:51 PM
Smaller audiences mean stronger influence and deeper audience loyalty, as well as more time for the bloggers to engage those audience members.
6/19/2013 1:48:03 PM
A little preparation can stop a whole lot of perspiration.
6/18/2013 1:49:04 PM
Just reading won’t do the trick, though. You have to do so with a critical eye.
6/17/2013 1:46:40 PM
The immediate PR bump you get from shelling out for impressions isn’t worth the expense, nor the unintended consequences.
6/14/2013 1:48:54 PM
If offices go the way of the dodo, how will PR pros meet with clients and offer them service? The key word is flexibility.
6/13/2013 1:52:55 PM
Given people’s tendency to forget things quickly, especially amid today’s constant barrage of information, it’s crucial that you keep your message clear and concise. Here’s how.
6/12/2013 1:47:47 PM
Several people working in the public relations field weigh in.
6/11/2013 1:52:10 PM
Aspiring marketers envision a new landscape, with independent social media and digital marketing agencies withering and with a greater focus on content marketing.
6/11/2013 1:51:45 PM
They want to know which tools and tactics will work best for them, how to create a strategy, and how to measure results. The answers are nuanced.
6/10/2013 1:45:16 PM
Speed and mobility are transforming the industry landscape. Here’s how, along with guidelines for keeping pace.
6/7/2013 1:49:50 PM
Sure, you already know these platforms, but you might not know these terrific ways of getting the most out of them for you organization or brand.
6/6/2013 1:49:47 PM
At least by means of deductive reasoning. Grab a cup, and we’ll explain.
6/5/2013 1:49:52 PM
Beautifully written, incredibly interesting copy isn’t any good if people can’t see the words.
6/4/2013 1:47:17 PM
Maybe it does pay to have God on your side—at least if you're a cobbler.
5/31/2013 1:51:54 PM